AMD rafforza
la sua organizzazione puntando sui
Microprocessori, sulla Grafica,
sull'Innovazione
AMD ha
annunciato un nuovo modello operativo che
riunisce l’organizzazione di quattro
differenti aree funzionali: prodotto,
tecnologia, marketing e cliente. La nuova
struttura è pensata per ottimizzare le
operazioni di AMD nel segmento della grafica
e dei microprocessori, per offrire così
prodotti e piattaforme sempre più
performanti. La nuova struttura ruota
intorno a quattro gruppi operativi: · Il
gruppo dedicato al Prodotto, guidato da Rick
Bergman, sarà responsabile sia della
realizzazione di tutti i prodotti e le
piattaforme di AMD sia dell’allineamento in
un’unica unità dei team di sviluppo delle
schede grafiche e dei microprocessori. · Il
gruppo Advanced Technology, guidato da
Chekib Akrout, sarà focalizzato sullo
sviluppo delle future tecnologie di
innovazione di AMD. · Il gruppo dedicato al
Marketing, guidato da Nigel Dessau, si
occuperà della creazione e della diffusione
di tutte le comunicazioni relative ai
prodotti e alle piattaforme di AMD. · Il
gruppo dedicato al Cliente, guidato da
Emilio Ghilardi, avrà l’obiettivo di
espandere a livello globale il rapporto con
l’utente finale.
SUNNYVALE, Calif.
— May 6, 2009 —AMD (NYSE: AMD) today
announced a new operating model that centers
the organization on four equally critical
functions: products, technology, marketing
and customers. The new structure is designed
to better optimize AMD’s operations to drive
industry-leading performance graphics and
microprocessors and further integrate the
company’s x86 processor and graphics
technologies.
“We are tightening our focus on delivering
the winning products and platforms our
customers want based on AMD’s
industry-leading microprocessor and graphics
technologies,” said Dirk Meyer, AMD
president and CEO. “The next generation of
innovation in the computing industry will be
grounded in the fusion of microprocessor and
graphics technologies. With these changes,
we are putting the right organization in
place to help enable the future of computing.”
Meyer organized the company around these
four operating teams. The rest of Meyer’s
direct reports remain unchanged.
• A products group led by Rick Bergman, 45:
This new group is responsible for delivering
all of AMD’s platforms and products and
aligning the graphics and microprocessor
product development groups into a single
unified organization. Jeff VerHeul, 50, will
head the Processor Solutions Engineering
team, to deliver AMD’s platform silicon and
improve time-to-market and innovation for
near-term roadmaps.
• An Advanced Technology Group, led by
Chekib Akrout, 51: This new group will focus
on developing AMD’s future technology
innovation.
• A marketing group, led by Nigel Dessau,
44: The singular marketing group will drive
cohesive and consistent external messaging
across all of AMD’s products and platforms.
• A customer group, led by Emilio Ghilardi,
51: The sales organization is responsible
for expanding AMD’s customer relationships
globally.
The company also announced that Randy Allen,
senior vice president, Computing Solutions
Group, has decided to leave the company.
"Randy has been an important engineering and
business leader who has played a key role in
many of AMD’s most significant achievements
in recent years,” said Meyer. “We wish him
well in his future endeavors.”
Link:
www.amd.com
